Server Farm Realty, LLC (SFR) has announced that its president, Avner Papouchado, has been selected to speak at the Fourth Annual Northern California Data Center Summit, taking place February 23-25, 2015 at the St. Francis Yacht Club (StFYC) in San Francisco.

Papouchado will join data center experts Jeff Burges, president & founder, DataSite; Sureel Choksi, president and chief executive officer, Vantage Data Centers; John Sabey, CEO, Sabey Data Centers; and John Sheputis, president, Infomart, on the panel, “State of the Market: Comparing & Contrasting Success Stories of 2014 and Embracing New Challenges, Including: Customization, IoE, Industry Consolidation and Security,” led by moderator Jerry Inguagiato, senior vice president, CBRE. The panel will take place from 8:30 to 9:30 a.m. on Tuesday, February 24, 2015.

In addition to discussing success stories of 2014, Papouchado and fellow panelists will explore overcoming impending industry challenges including data center customization, the Internet of Everything (IoE), data and physical data center security, and cloud / Infrastructure-as-a-Service (IaaS).  The thought-leaders will also address region-specific topics such as data center demand and investment drivers in Northern California, the Pacific Northwest and Southwest markets, M&A activity and the role West Coast assets play in potential industry consolidation, and more.

The Fourth Annual Northern California Data Center Summit in San Francisco kicks off one of the nation’s premier data center conference series, the National Data Center Summit Series.  Offering valuable market intelligence and networking opportunities, the summit converges prominent data center real estate and technology infrastructure executives to offer executive insight into the state of the market, new development / site selection, investment, financing, and connectivity innovations.